In our experience, many business owners mistakenly believe that they don’t require a serious social media strategy. They tend to think their business is too small to benefit from social media or that their customers don’t use it to make important business decisions. To top it off, the world of digital marketing is constantly changing and in flux, which can make just the thought of diving into social media immensely overwhelming and intimidating.
We’re here to tell you that despite all of the challenges, investing in social media is the right decision in today’s economy — no matter how big your business is, who your customers are, or where you are located. But don’t just take our word for it! Here are some statistics, data and hard numbers to prove it:
Roughly three-quarters of Facebook users – and around 6 in 10 Instagram users and 61 percent of Snapchat users – visit these sites at least once a day.
97 percent of digital consumers have used social media in the past month.
43 percent of internet users use social media when researching things to buy, and 52 percent of online brand discovery happens in public social feeds.
72 percent of B2B marketers who use paid channels online used paid social in 2019.
54 percent of social browsers use social media to research products.
Makent Digital Marketing Agency, we bring future-focused strategy with expert tactical execution to your team. We’re not just your agency; we’re in your corner personally, committed to seeing you win. We’re here to get you there, so we take a business-first, outcomes-oriented approach to meeting your branding and marketing challenges.
